So, the idea is that when you decide to dine out, you can look for the Mealshare logo on the menu of a participating restaurant and when you buy that item, money is donated to charity. The concept is very easy to understand for customers; they can enjoy an amazing meal on a night out, and because their menu choice had a specific logo on it, they know that when they buy that meal, they make it possible for someone less fortunate to have a meal, also. Customers are not charged extra for choosing the meal and the restaurant donates a small amount, about one Canadian dollar to Mealshare. Customers also receive a thank you card embedded with seeds, which they can plant in a home garden.
Mealshare donates about half its funds locally and the rest internationally. The organization has an arrangement with Save the Children to distribute meals to school children in Africa for three years.
Three young co-founders publicity photo for expansion to Toronto. |
Mealshare's co-founders, Andrew Hall and Jeremy Bryant, worked at multinational consulting and accounting companies, according to The Winnipeg Free Press, while Derek Juno had spent eight months teaching English at an orphanage school in Cambodia and knew Mr. Hall from business school. There was a desire among these men to give back in some meaningful way.
The idea reached fruition with the realization that millions of people eat out at restaurants every day and if they could get only a small amount of contribution from each Mealshare meal, they could do quite a lot. As soon as Mr. Juno returned home to Vancouver, he began to work full time their idea. Eventually, Mr. Hall and Mr. Bryant quit their lucrative positions to work full time with Mealshare.
And when you realize that these young men are only 25 years old, you realize how this whole project is a work of love and passion.
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